Articles
Barum Czech Rally Zlín is HAPPY!
15. 9. 2014 - Jakub Hofbauer, Barum Czech Rally Zlín
Inspired by many other cities, villages, regions and people's groups, also the 2014 Barum Czech Rally Zlín was moving in a dance rhythm! During this event a special filming crew was producing a video clip, with which the Zlín rally now joins the worldwide mania related to a popular song Happy by Pharrell Williams.
Barum Czech Rally Zlín is a very popular motorsport event belonging to prestigious rally series FIA ERC and Int. Czech Rally championship. Its reputation overran the borders of the Czech Republic already many years ago, and it happened not only thanks to its highly rated organization and quality of involved rally crews. It's been famous mainly due to huge spectators' attendance and unique atmosphere around the whole rally route. The Zlín rally is not only a sporting event, it's also significant cultural and social happening. People visiting special stages as well as those who live around the route and allow organizing such extensive event are an inseparable of this motorsport festival which has belonged to the life in Zlín region for more than four decades now.
Right these people, directly or indirectly related to the Barum Czech Rally Zlín, are the main stars of the brand new video clip called Happy rally. Its main aim has been to show to the public that the rally is not only about fast cars on the stages, but also about intensively living region with many tourist attractions, natural beauties, never ending entertainment for thousands of Czechs and people from abroad and strong economic impulse for local subjects. This all can the Barum Czech Rally do for already forty four years – to provide the fun and joy and to make people HAPPY!
The whole video clip as well as other materials like WIP images can be found at www.happyrally.eu.